Paste the Share link (goo.gl or maps.app.goo.gl) or the long google.com/maps address. The pin and the place name come from Google.
After a |, add the second label line (| Hodges Blvd.), or two parts to replace the whole label (| Intracoastal | Hodges).
Advanced: use a CSV instead (used only when the links box is empty)
Columns: slug,label,lat,lng,address,area_zoom,detail_zoom,label_pos.
Use | in the label for a second line. label_pos is right, left, above or below.